Avid reader of SEC filings Brandon Thurston breaks down the WWE Q2 2020 earnings report as only he can. We look at all the news as the company was even more profitable than the market expected, leading to an increase in shares in after market trading.

Plus: How did Vince McMahon respond to questions about declining TV viewership? Online merchandise sales are way up. Live Event business is almost non-existent to due COVID. Yet the company is more profitable than ever.

In fact, WWE is so profitable that executives (yes, those very executives who cut costs and laid off workers in April) are thinking about resuming the company’s stock buyback program.

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